Consumer Internet

Consumer Internet Branded Marketing

Built for growth-obsessed digital brands.

Helping consumer-targeted digital brands blast through plateaus. Digital brands are usually built on performance-minded customer acquisition, often designed, built, and run internally…

  • Integrated Media Modeling
  • Motivation-driven brand strategy
  • Acquisition TV
  • Paid Social
  • Targeted/Programmatic Digital
  • High-Speed Content Production
  • Social Media Strategy

Alcoholic Beverages

Alcohol and Spirit Advertising

Navigating the complex world of alcoholic beverage marketing.

Marketing alcoholic beverages is one of the most complicated categories to navigate for both marketers and agencies. Brands must consider not just competitive pressures, but changing consumer drinking trends…

  • Positioning & Brand Strategy
  • Integrated Campaigns
  • Sampling Activations (On & Off Premise)
  • Social Media Leadership and Activation
  • Influencer Marketing
  • Media Partnerships
  • Out-of-Home Takeovers
  • Package Design
  • Value-Added Packaging
  • POS

Travel & Hospitality

Tourism Advertising

Dialed into the entire journey.

Against the backdrop of the greatest consumer mindset change in history – the movement from things to experiences – travel continues to be amongst the most disrupted and dynamic categories in marketing.

  • Influencer Marketing
  • Brand Creative
  • OOH
  • Integrated Media Modeling
  • Motivation-Driven Brand Strategy
  • Acquisition TV
  • Paid Social
  • Targeted/Programmatic Digital
  • High Speed Content Production
  • Social Media Strategy

Sports/Action

Professional Sports Marketing

Helping drive the business behind sports.

For many, sports are simply entertainment used to escape the daily grind. But Mistress knows that behind the curtain there is a real business trying to fulfill real business objectives, be them increasing viewership, driving app downloads, growing…

  • Brand Strategy & Positioning
  • Product Launches
  • Integrated Campaigns
  • Digital Content
  • Celebrity and Influencer Marketing
  • Experiential
  • Social Media Campaigns and Management
  • Media Partnerships
  • Out-of-Home Takeovers

Non-Alcoholic Beverages

Beverage Marketing

Breaking through the clutter of a crowded beverage landscape.

If you’re in the beverage space, you know how cut-throat and competitive it is. Brands are fighting hard (and paying a premium) for shelf space, while competitors pop up daily due to low barriers…

  • Positioning and Brand Strategy
  • Integrated Campaigns
  • Sampling Activations
  • Social Media Leadership & Activation
  • Celebrity and Influencer Marketing
  • Media Partnerships
  • Content Production
  • Package Design (glass, plastic, aluminum)
  • POS and Retail

Entertainment

Entertainment Brand Advertising

Marketing entertainment properties like the brands that they are.

Unlike many in Los Angeles, Mistress is not an “entertainment agency” but in 2016 she did best all the Hollywood agencies to be awarded by PromaxBDA as North American Agency of the Year.

  • Branding
  • Integrated Creative Campaigns
  • Social Media Campaigns & Management
  • PR & Launch Stunts (digital/social/analog)
  • Experiential
  • Influencer Marketing
  • Audience Building
  • Key Art
  • On-Air Promotions
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