SmartyPants is arguably the world’s most inspired vitamin company. Combining product innovation with good people who care about other good people, SmartyPants has created a movement that is undoubtedly taking off.

To harness that energy and amplify it online, Mistress has been tapped to help the brand grow its social media footprint. In a quest to drive more engagement for SmartyPants and further expand the brand’s category-leading presence on Instagram, the Mistress team will be leveraging strategies like audience targeting, influencer engagement, and paid media.

As an agency that lives at the forefront of social, brand, and media, we’re looking forward to the challenge.

Stay tuned for a healthy dose of social love!


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